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Born to Shop

You may have seen shows like Trinny and Susannah’s What not to Wear’ and ‘Queer Eye for the Straight Guy’ thinking: “What a great job!” or “I can do that!”

Many people are now seeking the services of personal stylists and shoppers to help them look their best on a budget or just to save time.

From stay-at-home mums to corporate types, the jobless or the date-less, demand keeps on growing.

It is a dream job. Being able to make your own hours, earn a high hourly fee plus the satisfaction of helping others look and feel good, rates as the top perks.

Don't Have a Clue?

Perhaps your experience of make-over shows is different. Maybe you feel like one of their frustrated ‘fashion victims’ - inadequate and overwhelmed , because you don’t know what suits you or where to start.

You can get the TV make-over without the TV humiliation, with style secrets that will fit and flatter your figure and features.

No more wasting time searching with uncertainty or wasting money on things that do not look great and won’t get worn.

Updating or Up-grading your style has many advantages, both at work and at play. In our fast paced and image conscious world, getting it right makes for one less thing to worry about.

From ‘Surreal’ to ‘Real’

The media and fashion stores like to tell you that looking good only comes with having the latest ’must-have’ items . It is big business. We know looking good is not necessarily about a particular outfit or having the same bag as someone you admire.

The make-overs seen in the media are about the ‘Now –to-Wow’ effect, with little regard to the real life someone leads and the resources someone has to keep looking that way. The clothes are often expensive and almost always on loan for the shoot. The make-up and hair are done by a professional ‘celebrity’ stylist to add some glamour and then the ‘after’ shot is airbrushed to give that maximum impact.

If you are not a celebrity that can magically make your waist, arms and back appear thinner (like Faith Hill pictured), then it is handy to know how to create those visual illusions in another way. We want to show you how you can alter perception just by choosing the right cuts and colours –based on figure types and features.

Styling is more than being able to put together an outfit. Style is more than being fashionable.

Whether you would like to style yourself or style others, why not learn to do it like a pro?

They did it - now you can too!

STYLE WISE

Based on proven theory, this workshop also relies on many years of actual experience with making people look and feel good.

Look at what you will learn:

• How to identify tastes and expectations
• Body dynamics and design principles
• Fundamentals of dress
• Personal style expression
• Clever with colours

Dates:

Melbourne: one day workshops on 4 May (fully booked), Saturday 20 June 2009 (registrations closed) and Saturday 25 July 2009.

Venue:

Aquavista @ Newquay Docklands Time: 9am - 4:45pm

Investment:

Only $575 or Two easy payments of $297 each*

Presented by an accredited professional image consultant and experienced fashion stylist

You can have peace of mind that the information is current and credible. To read more about your presenter, click here

100% Money Back Guarantee

We are sure you will love what you’ll learn, so we offer a 100% money back guarantee. Simply “Tell–us-by-Twelve” and hand in you comprehensive Style -Education Manual & workbook at lunch time. You can expect your refund cheque in the mail after 28 days.

Look at what else you will get:

• Comprehensive manual included

  You get to take home your manual filled with templates, worksheets and resources. All the information we cover and much more to read up later.

• Refreshments provided

  Morning and afternoon tea provided. Please advise of any allergies or special dietary requirements. There is an hour break for lunch with plenty of places at Newquay, from quick take-away to the new Harbour Town to explore.

• Class sized limited to 8

  We keep it small so that all questions are answered and everyone can follow the fast learning pace. It is strictly ‘first-in-best’ dressed, so if your preferred date is full, you will have to wait to the following month.

• Weekend course s

  As many people are working or have family commitments during the week, workshops are held on Saturdays.

• * Payment

  Pay the $575 fee now and receive a 4% discount. Alternatively, use the payment plan option. Pay a non-refundable deposit of $297 + $10 processing fee to secure your seat and then a second payment of $297 two weeks prior to the workshop. (Visa and MasterCard only, both payments to be made with same credit card.) Confirmation and venue details will be mailed to you upon receipt of full payment.

• Cancellation policy

  Dates can be changed without any penalty, with two weeks’ notice.

Shopping Savvy

This course is for stylists and consultants that wish to expand their business to include personal shopping or want to take their current service to the next level.

Some of what we’ll cover:

• The roles of a fashion stylist , image consultant and personal shopper
• Understanding fashion and buying motivations
• Practical & Aesthetic & Emotional considerations for your client
• Working with clients : setting expectations, profiling, overcoming psychological blocks, gaining their trust+++
• Handling sales assistants and practical on-the-day issues
• Male clients
• Top Ten: pitfalls and shortcuts to success
• Setting fees, commissions, getting discounts
• Creating your own opportunities

Also included are comprehensive templates, provided in digital format for easy editing to adapt to own branding materials.

Price : $695
Date: Sunday 21 Jun 2009 (registrations closed) and 26 July 2006 (Melbourne)
Thursday 8 October (Sydney)

To register interest email .....shop@style-ed.com.au

Selling Skills

Our Style-Ed Skills for Fashion Retail gives sales staff the knowledge to increase sales and build customer loyalty. Get an edge over the competitors by adding real value for your customers!

Outcomes for participants:

• Multi-selling skills
• Enhanced performance which boosts sales and profits
• Self confidence to function at optimum level
• Increased motivation and productivity
• Improved self-appearance

Outcomes for store:

• Boost sales and profit
• Less returns and exchanges
• Lower staff turnover
• Repeat business

Suitable for: Anybody that is face- to- face with customer in selling process like owners and sale assistants of boutiques & staff at department stores

Investment: $297 per person

For more information contact Image Impact Group on 1300 794 001 or email retail@style-ed.com.au for your full information kit

Presenter - Ronel Fourie

Ronel Fourie is a leading image consultant, fashion advisor and professional stylist with over 15 years experience in the fashion and beauty industry. Certified by the Australian image company (TAIC) and accredited by the International Association of Image Consultants (AICI), she is a true professional and has an impressive client list that include international companies, designers, brand names and also hundreds of individuals , executives, celebrities, politicians and sport personas.

She has served as VP Education (2007) and VP Programs and Events (2008) on the Australian board of the International Association of Image Consultants (A.I.C.I) and is the Vice President Elect for 2009.

Known as the "image consultant’s image consultant", this is what her peers (and ´the competition´) has to say about her:

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